丰田邀请著名职业滑板选手Bob Burnquist为其即将于2011年1月在北美国际汽车展（底特律车展）揭幕的全新普锐斯车款，即传说中的MPV拍摄广告片。而选择滑手Bob Burnquist一方面是为了拓展年轻的用户群体，另一方面则是因为Bob广为人知的环保生活方式也极为符合丰田普锐斯这款注重环保理念的混合动力车型。
Toyota has released a teaser video of the third vehicle in its Prius family – currently known as the Prius MPV – ahead of its world premiere at the 2011 North American International Auto Show in Detroit in January.
In a clear attempt to tap into a younger demographic, the video features Brazilian-American professional skateboarder Bob Burnquist, who is well known for his environmentally conscious lifestyle.
Toyota is pitching the Prius MPV as a vehicle suited to those with active lifestyles.